Weekly Lesson Planner
Every family, their journey stage, mood, activity, and the emails we've sent them.
| Family | Stage | Mood | Source | Children | Activity | Emails | Returning | Last seen |
|---|
The master list of what is open vs. done. Shared with the CLI/agent (same table), so nothing gets re-worked or dropped.
Living reference for the whole WLP environment. Shared with the CLI/agent (same D1 tables): changelog + runbook.
Every upload with its health, files, and anything needing a decision.
The robot verifies uploads automatically; only the rare ones it could not decide land here.
Income, expenses, forecast, and a year-end tax export. Stripe income and Meta ad spend pull in automatically; add everything else below.
Download a clean summary of this year's income, expenses by category, and net, for your records or tax prep. Opens the print dialog, choose your printer or "Save as PDF".
The real customer journey: where families are, where they drop, and whether they reach the value moments. Updates live.
Each creative's real performance (which ad brings families who actually print, not just click) and what the auto-optimizer has done and why. The daily optimizer rotates creatives inside a fixed budget, it never changes your spend.
Behavioral re-engagement. Each trigger fires off what a family DID (or stopped doing), anchored to their last action, not a fixed clock. Edit the copy, timing, and caps here; this is the one and only place the wording lives, and it is exactly what sends. Nothing goes out until you flip the master switch on AND set a trigger to Auto.
Held rows are drafts waiting on the master switch. This is exactly what would send. Review before you arm.
Daily history since launch. Snapshotted every morning after Meta's numbers settle (the ad account runs on Denver time). Watch the trends; act when they turn.